AI Insights · Timothy · October 2021
Top 5 Fashion Games Performance in Belarus Q3 2021
An overview of the performance of the top 5 fashion games on a unified platform in Belarus during Q3 2021, including trends in downloads, revenue, and active users.
In the third quarter of 2021, fashion games in Belarus saw varied performance across downloads, revenue, and active users. Here, we examine the top 5 fashion games: Lily Diary, Hair Challenge, Doll Designer, DIY Makeup, and Body Race.
Lily Diary from SeyeonSoft Co., Ltd. experienced significant growth in weekly downloads, peaking at approximately 41.8K in mid-August. Weekly revenue showed sporadic increases with a peak of $22 in late August. Active users also surged, reaching around 58.3K in the last week of August.
Hair Challenge from Rollic Games had consistent weekly downloads, with a slight dip mid-quarter, maintaining around 8.1K downloads by the end of September. Active users remained strong, averaging around 44.9K towards the end of the quarter.
Doll Designer from Lion Studios saw a notable spike in downloads at the end of July with 15.4K and maintained a steady rate, ending the quarter with 5.3K downloads. Active users peaked at 22.4K in late August before declining to 11.6K by the end of September.
DIY Makeup by Crazy Labs had a consistent download rate, with a peak of 7.5K in early August. Active users fluctuated, peaking at 22.5K in early August and ending the quarter with about 8.1K.
Body Race from Gismart showed a steady decline in both downloads and active users. Downloads started at 9.9K in late June and fell to 1.1K by the end of September. Active users also decreased from 32.8K to 8.1K over the same period.
These insights highlight the diverse performance trends of fashion games in Belarus during Q3 2021. For more detailed insights, visit Sensor Tower.